User Parameters Configuration

Define realistic user profiles, demographics, and behavior patterns for your simulations.

User Demographics

Age Distribution

Configure the age ranges of your simulated users to match your target audience:

18-24 years15-25%
25-34 years25-35%
35-44 years20-30%
45-54 years10-20%
55+ years5-15%

Gender Distribution

Female

30-70%

Male

30-70%

Non-binary/Other

0-10%

Geographic Location

Simulate users from specific countries, states, or cities:

  • United States (with state-level distribution)
  • Canada (with province-level distribution)
  • United Kingdom (with region-level distribution)
  • European Union countries
  • Asia-Pacific regions
  • Custom geographic distributions

User Behavior Profiles

Budget Shoppers

Price-sensitive users who compare products, use coupons, and wait for sales.

Avg Order Value: $25-75
Cart Abandonment: 75-85%
Session Duration: 8-15 minutes
Return Rate: High (60-70%)

Premium Buyers

Quality-focused users who value brand, features, and customer service.

Avg Order Value: $150-500
Cart Abandonment: 40-55%
Session Duration: 5-10 minutes
Return Rate: Low (20-30%)

Impulse Shoppers

Quick decision makers influenced by recommendations and trending items.

Avg Order Value: $50-150
Cart Abandonment: 50-65%
Session Duration: 3-7 minutes
Return Rate: Medium (35-45%)

Research Shoppers

Thorough researchers who read reviews, compare features, and take time to decide.

Avg Order Value: $100-300
Cart Abandonment: 60-70%
Session Duration: 15-30 minutes
Return Rate: Very Low (10-20%)

Engagement Patterns

Session Characteristics

Pages per Session

  • • Browsers: 8-15 pages
  • • Targeted shoppers: 3-6 pages
  • • Quick visitors: 1-3 pages

Time on Site

  • • Deep engagement: 15-30 min
  • • Normal browsing: 5-15 min
  • • Quick visits: 1-5 min

Purchase Behavior

Cart Composition

  • • Single item: 40-50%
  • • 2-3 items: 30-40%
  • • 4+ items: 10-20%

Decision Timeline

  • • Same session: 20-30%
  • • Return within 24h: 15-25%
  • • Return within week: 10-15%

Custom Attributes

Define additional user properties specific to your business:

Example Custom Attributes

Loyalty Status: New, Bronze, Silver, Gold, Platinum
Industry: For B2B simulations (Technology, Healthcare, Finance, etc.)
Company Size: Small (1-50), Medium (51-500), Large (500+)
Subscription Type: Free, Basic, Professional, Enterprise
Preferred Categories: Electronics, Fashion, Home, Sports, etc.
Payment Methods: Credit Card, PayPal, Apple Pay, Crypto

Realistic Data Generation

MockCDP generates authentic user data including:

  • Realistic names based on geographic location and cultural diversity
  • Valid email addresses with common domain distributions
  • Phone numbers with proper formatting for each country
  • Addresses with real city, state, and postal code combinations
  • Browser user agents matching actual usage statistics
  • IP addresses corresponding to configured geographic locations

Next: Consent Management

Configure GDPR and CCPA consent scenarios.

Continue →